Red Cross Information

Natural Disaster Awarness Booklet

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Red Cross Information

Natural Disaster Awarness Booklet

This project aims to raise awareness for the Red Cross and the great work they do worldwide, focusing on natural disasters and the effects they have. Each double page spread focuses on a different disaster, with a total of 12, showing the effects they have.

 

My main goal was making the design interesting, people often get bored with information booklets and don’t bother reading them fully. To get around this I decided on the concept of showing the effects each disaster has through design. For example a page on Volcanic Eruptions would have an unstable design, with warm colours and ash. This way each page would have a different identity helping them stand out. Having the design, typography and infographics flow together, while different each page, makes the design more interesting.

 

The packaging holding the book and application form is the correct size to fit through the average letterbox, making it easy to deliver.

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